The Ordinary Makeup

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Discover The Ordinary Makeup collection: The Ordinary Colors, a range of hybrid formulas that combine complexion products with proprietary skincare ingredients. From lightweight full-coverage concealer to serum-infused foundation, the range utilises treated pigments suspended in the brand’s spreadability system, enabling smooth application with a natural-looking finish. Choose from an extensive shade range from light to deep, with red, pink, neutral and yellow undertones to suit all.
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Makeup Meets Skincare
The Ordinary Makeup collection is designed to provide natural-looking coverage with the lightweight feel of a skincare product.

The Serum Foundation uses highly saturated pigments, suspended in a proprietary spreadability system to allow the foundation to appear natural on the skin and resist settling or caking into fine lines. The semi-matte foundation also offers SPF15 for daily protection.

For a full coverage finish, the Coverage Foundation contains higher pigment levels without looking heavy or cakey on the skin. It offers an inclusive array of shades to suit all skin tones, as well as varying undertones.

The Ordinary Concealer boasts full coverage with a real-skin finish, ideal for camouflaging blemishes, dark circles and pigmentation. Choose from over 36 shades and create an even-looking base, conceal imperfections or add radiant colour to your complexion.

Skin Prep
Prepping your skin is an essential part of your makeup routine. It can help improve application, minimise products settling, creasing or caking and keep your makeup in place for longer. The Ordinary’s serum collection offers a range of formulas to prep and prime skin and create the perfect canvas to your complexion products.

Supercharged with a concentrated dose of the hero ingredient, the Hyaluronic Acid 2% + B5 draws moisture to the skin, locking it in for a plump and hydrated finish. Smooth the appearance of fine lines and wrinkles with the iconic Buffet serum or promote a more evenly-toned complexion with the Niacinamide 10% + Zinc 1% serum.

Whether looking to smooth, firm or brighten the appearance of dull skin, The Ordinary’s skincare library supports seamless makeup application.