The Complexion Authority

At Pür, we like to describe our high-performance collection as “makeup with a purpose.” All products are formulated with good-for-your-skin ingredients that not only help cover skin imperfections but also help correct its overall appearance. Hear from real women how Pür has changed their lives.

About PUR

For over a decade, PUR has brought women of all ages groundbreaking products that not only help them look their best, but actually improve their skins' appearance. Combining the finest ingredients in nature with the latest in skin care technology, Pür’s multi-tasking formulas work to correct, prevent and interrupt common concerns for radiant results you can see - even after the makeup comes off. Pür's collection is used by professional makeup artists and celebrity stylists worldwide.



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PÜR The Complexion Authority is a beauty brand that brings mineral-based make-up and clinically proven skincare products to people in the US and across the globe. The ethical beauty brand recites the slogan "make-up with a purpose" as their make-up range is formulated with ingredients that don't just cover imperfections but nourish their applied areas.

PÜR's mineral-rich make-up contains anti-oxidants and vitamins that promote skin health. The prevalence of Waltheria extract and vitamin C in their cosmetics helps to brighten the skin. PÜR's Ceretin Complex blended with the inclusion of SPF where possible adds an age-defying aspect to their good-for-your-skin products.

With PÜR cosmetics, you can discover the make-up and skincare products that consumers love in the US, but without some of the all too frequent nasty additives found in them. Free from Bisphenol A, parabens, alcohol, and talc, PÜR The Complexion Authority stays true to a clean ethic. To further contribute to this gentle ethos, the brand is also 100% cruelty-free.

PÜR's beauty range is always changing and evolving, offering new and innovative products frequently. Their Submerge Overnight Detox Anti-Pollution Moisturizer is both an active treatment and preventative measure to protect the skin from environmental aggressors. The 4-in-1 Sculpting Concealer smooths and invigorates the skin with its caffeine-rich components.

Browse the range today with LOOKFANTASTIC, an official stocklist of PÜR in the US.
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