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Refresh, protect and hydrate your color-treated hair with Pureology Hydrate Shampoo, a concentrated moisturizing shampoo that delicately cleanses away impurities while maximizing color retention.
Working into a rich lather, the ZeroSulfate formula gently cleanses hair and protects color vibrancy with its AntiFadeComplex®; it replenishes hydration to promote soft, manageable tresses and won't strip color. Infused with a luxurious fragrance and natural plant extracts of Rose, Sandalwood and Green Tea.
Apply a quarter-sized amount to wet hair and lather. Rinse. Repeat if necessary.
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