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Take colour preservation to the next level with Joico Color Endure Violet Shampoo. This shampoo will revive your blonde tresses, and maintain their colour for longer, leaving them softer, more manageable and stronger.
Return the warm blonde tones to your hair and make your beautiful golden locks shine with this new Joico Color Endure Violet Shampoo.
Color Endure Shampoo uses Joico's exclusive Multi-Spectrum Defense Complex, a three-phase technology to prolong colour longevity and tonal integrity in your hair. It will maintain your colour whilst gently cleansing your hair.
Directions of Use
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